Türkiye has garnered significant attention in Italy with its innovative products in the beauty and cosmetics sector.
The historic city of Bologna in Northern Italy hosted the prestigious Cosmoprof Worldwide Bologna fair from March 20 to 22, 2025. As one of the most prominent events in the cosmetics and beauty industry, Cosmoprof is a global meeting point, attracting companies from around the world. This year, the fair once again highlighted Türkiye’s growing presence in the field. The Istanbul Chemicals and Chemical Products Exporters’ Association (IKMIB) organized Türkiye’s participation for the 16th time, successfully showcasing Turkish expertise.
80 companies with wide participation
A total of 80 companies from Türkiye participated in the Cosmoprof Worldwide Bologna 2025 fair. Among them, 16 participated under the national organization, while 64 opened individual stands. The fair showcased a broad range of products, including skincare, makeup, hair care, perfumes, and cosmetic accessories. Turkish brands’ innovative and high-quality products attracted great interest from international visitors.
Prestigious participants and supporters
The fair was also visited by T.R. Milan Consul General Mehmet Özöktem and T.R. Milan Commercial Attaché Kadir Eser, offering moral support to the Turkish companies. A delegation including IKMIB Vice Chairman M. İmer Özer, IKMIB Board Member Uğur Adıyaman, TİM Delegate S. Özgür Öztürk, and TİM Alternate Delegate Özge Öğütçü also visited the companies to exchange views and show their support.
A 55-year tradition: Cosmoprof
The Cosmoprof Worldwide Bologna fair has been held continuously for 55 years and is one of the leading events that shapes the cosmetics and beauty sector. Last year, more than 3,000 companies from 67 countries participated in the fair. This year, the fair again stood out for its high visitor and participant numbers. Turkish brands made a notable impact at the fair with their high-quality products and innovative approaches, taking strategic steps to expand their international market share.
The Turkish cosmetic sector is growing on the global stage
The national participation organized by IKMIB helps Turkish brands gain greater visibility in the international arena. With innovative products and advanced technology, the Turkish cosmetics industry is becoming a preferred choice, even in the most competitive markets. In this context, the participation in the fair is expected to significantly contribute to an increase in exports. IKMIB and the Turkish cosmetics sector are targeting new goals to strengthen their global presence. Important fairs like Cosmoprof play a key role in achieving these objectives.
